Don’t SPAM my Lin​k​edIn Inbox: Please!

English

Hello YourName,

Thank you for connecting with me.

I have a product which can boost the sales of your company. It has been tested by 100 company partners and all ​have ​receive significant benefits. I am happy to offer a free trial for you and support you during the installation. Please take a look at the website…. Bla bla bla

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Epic question: Why Social Media for Business?

English

Social media is the trend of the last years, and despite the negative predictions which foresee the soon disappearance of these sites, their presence continues to grow in our everyday life… Social media is also important for companies, but why social media for business? Furthermore, what should be the rationale behind the adoption of a social media marketing (SMM) strategy? For instance, using social media only because it is fashionable is not a good reason.